US households received 3.8 billion offers for new cards during 2008 according to Mail Monitor, the credit card direct mail tracking service from global market research company Synovate.
This represents a 27% decrease, or 1.4 billion fewer offers mailed in 2008, from the 5.2 billion offers consumers received in 2007.
The average household received 4.6 credit card offers a month in 2008, down from 5.4 in 2007.
What other volumes have you seen drop off? Drop me a note.
2 comments:
The catalogs I used to receive but almost never ordered from are no longer coming to our door.
i am a retail associate, another volume we have seen drop is in the customers coming to the post office, I find time to read a book after doing second notices hardly ever seen a long line now and we have a 3 window office
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