Thursday, June 24, 2010

Forever stamps

Currently Forever Stamps account for 40 percent of all stamp sales. Customers love them. Collectors aren't nearly as excited about them. This was a Big Idea that took off. Can we make it better?

Should we offer more varieties of Forever stamps? Should all of our stamps be "forever?"  Comment here.

Comment here.

19 comments:

Anonymous said...

As a purchaser, I would say yes to more selections of forever stamps.

As a Postal person, no. Having the one design provides service. Having only one "forces" people like me who like other stamp designs to buy the other ones. We would lose money making other designs "forever".

Anonymous said...

I have a business customer who would like to see a FOREVER post card stamp.

Micky Iseminger said...

I believe customers have grown to recognize the Liberty Bell forever stamp. I feel we should only offer one design as not to confuse the public (or us). As we use a different AIC code for the forever stamps, it could become complicated for small manual offices to remember to log the sales correctly.

Megan said...

I like the idea of having more kinds of forever stamps, but don't go crazy like we do with all the other kinds. Maybe having like 3 options for forever stamps would be plenty, and using a national american symbol like the liberty bell should definatly be true for all forever stamps made. I don't think it would be confusing to anyone cause the stamps would say FOREVER right on them.

Anonymous said...

I think we should have a variety but not very many. The customers really are tired of the Liberty Bell. I think the idea of a "forever" post card stamp is a good idea. Another idea would be to HAVE A ROLL of the "forever stamps" That is what my customers ask for ALL the time.

Anonymous said...

I agree-just use the one design so as not to confuse the public. Please, please let's offer them in a coil of 100! I constantly get requests for that!!

Anonymous said...

My customers really want the Forever stamp to be available in a roll of 100! I like variety in my stamps but I think offering one or two designs of forever would be enough. Maybe Betsy Ross' original Flag would be a good choice. Pam Klatt

Francis said...

If we automate the stamp recognition process that no fake can be used in its place, we can make almost all stamps for ever. It looks like we rely on look than its authenticity if this is not the case. We have more sales as collecters will buy more and it will retains it value for the money for collecting.

Anonymous said...

Yes to Forever Stamps in coils of 100. No to more designs. Some people and organizations have suggested the Purple Heart as a Forever stamp but it would make it hard to tell which we were Forever and which we older denominated ones. Employees only have time to glance at stamps, if they look at all, and to many Forever stamp designs would make it easier for people to apply stamps of other, smaller denominations. For revenue protection I think having one easily recognizable design that stays the same "forever" is best.

Anonymous said...

I agree with a forever PC stamp and a forever stamp first class rate in a roll.

Anonymous said...

NO MORE DESIGNS
COILS OF 100
SIMPLE AS THAT!

Anonymous said...

A resounding "YES"!!! Here @ Grand Canyon, we have apprx. 10 million visitors annually.. More International than Domestic, SURE!! BUT, everyone who buys a stamp ask "Do you have any Grand Canyon stamps"? I can't speak for other National Parks.. But, I would venture that the Major ones would all benefit from a stamp that was designed specifically for that Park and make it a "Forever" stamp so that the image would never have to be renewed and the barcode would always accommodate the new increase in postage for that stamp... JUST LIKE THE PRESENT LIBERTY BELL!! I believe that 5 - 10 million visitors annually would certainly generate some "good" revenue & it would be very cost effective since the cost of designing the stamp would only have to be a one time expense !!

Anonymous said...

I dont think they should change anything. Leave it just as it is.
They were intended to reduce the retail counter lines during rate increases and they have done that. I think it would be a mistake to put them in coils or to start adding additional images. LEAVE the stamp alone. We have much bigger issues to spend our time on.

Anonymous said...

To me....a stamp is just that...a stamp to prove that postage was paid. Everyone constantly wants new designs. Does anyone know what the cost of desgining and printing a new stamp is? I think it's very stupid and not cost effective when they recall stamps to be destroyed....talk about waste. I say make a design for each denomination and leave it alone!! Do you see Coke chaning the desgin on their cans every couple of months?? Changing from red to blue?? Stamps are a simple way to prove postage was paid...that's it.

Anonymous said...

Leave the forever stamp as is. No new designs. Most times when I visit the PO and ask for stamps, the forever stamp is given. I am not asked if I would like a new design which is available. Just like store clerks, the clerks should share what is available, therefore, there would be no need to destroy any stams.

Anonymous said...

I am all for coils of 100 of the forever stamp. That is what my customers ask for constantly!

MIVA said...

Yes to more varieties of the Forever Stamps. I recently purchased a booklet of the Love Pansies in a Basket Stamp. I would love to see these flowers on a Forever Stamp.

Anonymous said...

Yes, Yes, Yes! Forever stamps for every holiday and occasion would sell wonderfully, as long as everyone knew they would be good a whole year from now as well.

Anonymous said...

I am not tired of the Liberty Bell Forever stamp, it is the best looking stamp ever and I hate that it is no longer available. Nothing matches it, it gives the feel of our country, and is very stately and impressive.