Don't you think it’s time to talk about some good news?
Lot’s of you wrote last month that lobbies, plants and mail satchels were full. And lots you were noticed Priority flat-rate boxes seemed to be a big hit, thanks to some smart advertising (Thanks Al!)
Well, the numbers are in and it’s all true.
Nationwide, Priority Mail revenue was up 12.7 percent for the month of December. Out of every ten packages sent, eight of them were sent Priority Mail. And our walk-in revenue was up 1.5 percent. Not bad in a sour economy.
Total First-Class Mail cancellations still topped 3.1 billion for the month, which was only down about three percent.
What do you think? Is this good news? Can we build on this for the future? Drop me a note here.
2 comments:
I love the flat rate priority ads. Especially the newest with the toy clown.
Karen
Seattle P&DC
My numbers are up from SPLY but not close to the "unattainable" goals that seem to be set by clueless staffers. You can't take the amount you WANT sale and use that for a goal. You must take a 5 year average and then look at the current cost of liviing. We were projecting to loose 10% of our mail volume, all the while having revenue goals 10% above SPLY???
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